Nimba 2025
A new-generation grocery chain from San Francisco that makes everyday shopping feel bright and lively.
Engagement
Name, identity system, pattern logic, colour rules, tone of voice, packaging direction and in-store communication. Saturated colour, confident type and clear geometry, without the usual health and eco clichés.
Services
Naming · Brand identity · Packaging direction · Tone of voice
Credit
Elma: Andrey Zhikalov